History

No Gun Organisation was founded in 2007 by Clayton Byfield who has lived in the Nottingham community for over 40 years. Our Original website and brand message was set up as 'No Gun in Nottingham' with a logo depicting a machine gun fused with the word ‘Nottingham’.



This proved controversial with Nottingham City Council and so we then created the 'DONE WITH IT' brand as a replacement. Having family members that have lost close friends to guns and knives in the past, NGO's founder wanted to create a desirable and strong graphic based brand that appeals to young people. The website and services have since evolved quite considerably as part of its strategic efforts to add educational value to our campaign. Our ambitions from day-one were to have a ‘youth bus’ conducting workshops in gang hotspot areas, and ultimately, to make 'DONE WITH IT' the next step to D.A.R.E. by offering a national curriculum in every school across the UK tackling gun and knife education.  Our brand slogan is DONE WITH IT® and we feel this is the perfect versatile brand that can be extended to any message across anti social environments.

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Clay UK has been
proud supporters of
NG:O since 2007.